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  • Cord-Cutting: Just Another Fad or New Way of Life?

    Cord-cutting has been surfacing in everyone’s news feed lately, but what makes people actually “cut the cord”? According to Fortune.com, approximately 13.5 million households do not pay for traditional forms of TV…

    April 20, 2018

  • Tampa’s Central Business District Is Growing Rapidly

    Tampa’s central business districts, Downtown Tampa, Westshore and Ybor City are all very important to our thriving community as the City of Tampa and Hillsborough County continue to grow at a rapid…

    April 15, 2018

  • Driving Attention to Your Brand Through Video

    Social Media began in 1997 with SixDegrees, the first social media platform. Although they have been in existence for more than 20 years, the basic concept of social media hasn’t changed much,…

    March 15, 2018

  • Mandatory Bad Ideas and Other Good Ideas about Embracing Bad Ideas

    You may have had the feeling come up during a meeting, your idea isn’t good enough, not even good enough, it’s a bad idea. However, realistically speaking, there is no such thing…

    March 1, 2018
  • Leadership meeting

    Leadership of A Brand

    I cannot overstate the importance in this topic to a company. Over many, many years in the marketing and branding world, too often we find ourselves providing education on this topic to…

    February 15, 2018

  • How to keep your brand competitive on Instagram: Tips for increasing your Instagram RIO

    How to stay competitive on a platform that has grown to 800 million users since 2012. Currently Instagram is headed towards overtaking Facebook as the most important Social Media Separate Facebook and…

    January 1, 2018
  • Vacation Days]

    How Unused Vacation Time Can Take its Toll

    Tampa is the 3rd most under-vacationed city in the United States.  According to Project Time Off, 62% of employees in Tampa alone have unused vacation days totaling a combined 5 million unused vacation…

    August 30, 2017
  • DENTCO Celebrates 40 years

    DENTCO’s Spirit Weeks Exemplifies Company Culture

    Company culture is not made or broken overnight, it is also not based solely on the decisions of the executives.  For companies experiencing rapid growth, it can be particularly challenging—but all the…

    August 15, 2017

  • How Long Does Content Last?

    Social media provides information at your fingertips. Long are the days when we waited to watch the local news on television or even read it in the local paper. Now when breaking…

    August 1, 2017

  • World Emoji Day

    Happy World Emoji Day! marks the th annual Emoji Day. We’ve used the pictographs to communicate our  for years. Some want to or  when they see these cartoons, but it’s everywhere. Today,…

    July 17, 2017