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Beyond the Census: Tailoring Data to Transform Communities
To better understand their constituents, counties, cities, and special districts such as Community Redevelopment Areas (CRAs), Business Improvement Districts (BIDs), and Special Services Districts (SSDs) are recognizing the growing importance of precise,… -
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What’s the role of the private sector regarding the COVID-19 pandemic?
Be a player, not a spectator.” The Edelman Trust Barometer has repeatedly found that a person’s own employer is the most trusted of all social messengers. When the boss speaks, people listen…
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Defense Industry Technology Trends
In today’s day and age, when it comes to technology, changes are being made at a rapid-fire pace. Technology is shaping how wars are fought, how military personnel are being trained, and…
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Why Every Business Needs Strategic Planning
Whether you are contemplating a name and/or brand change, considering a new marketspace, creating a new service or product, or simply need a more organized and rationalized vision and mission; strategic planning…
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QR Codes are Back
A QR (Quick Response) code is a type of matrix barcode or two-dimensional barcode. With technology to read the stored data, virtually anyone that has a smartphone can access whatever information they…
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Tips to Help Increase Your Survey Response Rate
There are minor details one may not always think of when designing surveys. HCP would like to share some of the things that we are doing to help increase survey response rates:…
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The Main Takeaway from the Rays Revolutionary Pitching Strategy
Baseball has long considered itself the most conservative of the major North American sports: the game prides itself on its dislike of rule changes and norm bending. Writing about their disdain for…
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What Attracts Millennials to Events
As of 2017, 9 out of 10 millennials have attended at least one live event in the past 12 months, which has increased from 82% three years previously. However, many events market…
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Recycling Awareness
Every year, Americans create 258 million tons of trash and more than half, 65.5% of that or 169 million tons end up in landfills and incinerators. Did you also know that about…
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Bike-Sharing
Bike-sharing is a service where bicycles are available to the public at different locations for free or at a cost. Bike-sharing generally occurs in bigger cities, like New York, Chicago, Boston and…
